“Empowering Indonesia’s IDR 30 Trillion Venue-Based Entertainment Market”
Driven by Gen Z & millennial demand for social, interactive experiences
Overview & Business Landscape
This industry includes game centers, billiards, mini golf, e-sport arenas, and family entertainment venues.
The majority are operated by SMEs and family-owned businesses, making them an important contributor to the economy.
Macro Trends Digitalization
212.9 million internet users (77%) → creating a vast online customer base.
Experience economy → younger generations are seeking social and “Instagrammable” entertainment.
Tourism growth → entertainment venues are increasingly part of recreation packages and local destinations.
Fast-changing customer behavior and interests require constant innovation.
Key Pain Points
Intense & Seasonal Competition
Revenue fluctuates due to seasonality and crowded markets.
Customer Retention Challenges
Maintaining long-term engagement and loyalty remains difficult.
Inefficient Marketing
Traditional promotions are often ineffective in capturing and sustaining interest, especially among younger audiences.
Our Solutions
Service Operations Optimization
Redesign customer service and backend processes to boost agility and customer experience, including automation of manual tasks, cross-team workflow reengineering, and measurable improvements in response time and satisfaction.
Strategic Assessment & Planning
Comprehensive diagnosis to map the current business position, define long-term direction, clarify growth ambitions, and sharpen the core value proposition.
Strategy & Growth Transformation
Embed sustainability into core business strategy—turning sustainability into profit while driving long-term growth and resilience.